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Car Pricing Secrets Racine WI

This is the inside story on car prices and how car dealers and manufacturers affect the price you pay. Read on to learn about invoice prices and negotiating sales price.

Hanna Trailers Inc
(414) 762-7950
7575 S Howell Avenue
Oak Creek, WI
Services
Trailer Repair,Truck Parts,Auto Dealers,RV and Camper Dealers

Hugasian Motors
(262) 886-3937
9000 Durand Ave
Sturtevant, WI

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Guarenteed Auto Sales
(262) 652-3200
3116 22ND Ave
Kenosha, WI

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Frontier Motor Cars
(414) 282-2144
5150 S 27th St
Milwaukee, WI

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Frontier Fine Used Cars
(414) 282-2144
5150 S 27th St
Milwaukee, WI

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Dodgeland of Wisconsin
(414) 427-2000
6319 S 108th Street
Franklin, WI
Services
Clutch Repair,Fuel Injection Repair,Radiator Repair,Tune up Repair,Auto Dealers

Middle Town Motors
(262) 653-1074
3416 60th St
Kenosha, WI

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Autosource Motors Inc
(414) 483-9999
3210 E Layton Ave
Cudahy, WI

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Crazy Jim Groh Auto Inc
(414) 281-2400
5371 S 27th St
Milwaukee, WI

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Foster Pontiac
(414) 282-5000
3636 S 27th St
Milwaukee, WI

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Car Pricing Secrets

In order to understand what price you might expect to pay for your next car, you must first understand how new car pricing really works. As you know, pricing is very important whether you lease or buy.

Different customers can pay widely different prices โ€” for the same car, at the same dealer, on the same day โ€” depending on each customer's knowledge of how car pricing works.

New car dealers expect most customers to negotiate price. Unfortunately, negotiating is not easy. Buying a new car is more like haggling for a donkey in Marrakech than buying a refrigerator at Sears.

Dealers are able to quickly spot customers who don't have the knowledge to negotiate well. Knowledge is key.

Let's take a look at how dealer pricing works.

Manufacturer's Suggested Retail Price
First, for new cars, automobile manufacturers decide the retail price that will be set on each model, each model variation ("trim"), and each option. Combined, these prices become the Manufacturer's Suggested Retail Price (MSRP). These prices can change from year to year for the same models, or can even change one or more times during a model year.

MSRP becomes the "sticker price" โ€” the price shown on the vehicle's attached window sticker. There will also be additional charges for transport and preparation ("destination charge"), and distributor/dealer installed options. These charges are not technically part of the MSRP, but are part of w...

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