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Car Pricing Secrets Muscle Shoals AL

This is the inside story on car prices and how car dealers and manufacturers affect the price you pay. Read on to learn about invoice prices and negotiating sales price.

Evans, Bruce Dr
(256) 766-8800
1915 Florence Blvd
Florence, AL

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Manning Motor Co
(334) 290-1700
2231 Cobbs Ford Rd
Prattville, AL

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Star Automotive Inc
(205) 221-4307
2707 Viking Dr
Jasper, AL

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Divine Auto Sales
(251) 478-9194
1118 N Wilson Ave
Prichard, AL

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Colony Motor Cars Inc
(251) 626-8881
2007 Us Highway 98
Daphne, AL

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Cooper Tire & Auto
(251) 666-5146
5250 Highway 90 W
Mobile, AL
 
River City Auto Sales Inc
(256) 340-1557
3420 Highway 31 S
Decatur, AL

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Sexton Auto Parts
(205) 674-9916
17347 Highway 269
Quinton, AL

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Trust Auto Sales
(205) 591-0544
4011 1st Ave N
Birmingham, AL

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Budget Car Sales
(334) 244-9777
61 Mendel Pkwy
Montgomery, AL

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Car Pricing Secrets

In order to understand what price you might expect to pay for your next car, you must first understand how new car pricing really works. As you know, pricing is very important whether you lease or buy.

Different customers can pay widely different prices โ€” for the same car, at the same dealer, on the same day โ€” depending on each customer's knowledge of how car pricing works.

New car dealers expect most customers to negotiate price. Unfortunately, negotiating is not easy. Buying a new car is more like haggling for a donkey in Marrakech than buying a refrigerator at Sears.

Dealers are able to quickly spot customers who don't have the knowledge to negotiate well. Knowledge is key.

Let's take a look at how dealer pricing works.

Manufacturer's Suggested Retail Price
First, for new cars, automobile manufacturers decide the retail price that will be set on each model, each model variation ("trim"), and each option. Combined, these prices become the Manufacturer's Suggested Retail Price (MSRP). These prices can change from year to year for the same models, or can even change one or more times during a model year.

MSRP becomes the "sticker price" โ€” the price shown on the vehicle's attached window sticker. There will also be additional charges for transport and preparation ("destination charge"), and distributor/dealer installed options. These charges are not technically part of the MSRP, but are part of w...

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