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Car Pricing Secrets Asbury Park NJ

This is the inside story on car prices and how car dealers and manufacturers affect the price you pay. Read on to learn about invoice prices and negotiating sales price.

Sports And Imports
(732) 922-6900
1715 Asbury Ave
Asbury Park, NJ

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Fratto Brothers Auto Whlsrs
(732) 681-4888
1110 River Rd
Belmar, NJ

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Shrewsbury Volkswagen
(732) 945-4109
702 Shrewsbury Avenue
Shrewsbury, NJ
Proformance Unlimited
(800) 267-3940
17B Jackson Street
Freehold, NJ
Car Makes
Custom Crate Engines

Selective Auto Sales
(732) 901-2002
1196 Ocean Ave
Lakewood, NJ

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Chrysler Of Eatontown
(732) 542-1111
79 Main St
Eatontown, NJ

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Budget Car Sales
(732) 449-0020
PO Box 1402
Belmar, NJ

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DeFelice Chevrolet
(888) 816-7739
2506 Route 88
Point Pleasant Boro, NJ
Monday: 8:30 AM - 8:00 PM; Tuesday: 8:30 AM - 8:00 PM; Wednesday: 8:30 AM - 8:00 PM; Thursday: 8:30

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Albrizio & Son Auto Wholesaler
(732) 495-5500
87 State Route 36
Port Monmouth, NJ

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Jlr Auto Sales LLC
(732) 730-8898
1182 Ocean Ave
Lakewood, NJ

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Car Pricing Secrets

In order to understand what price you might expect to pay for your next car, you must first understand how new car pricing really works. As you know, pricing is very important whether you lease or buy.

Different customers can pay widely different prices โ€” for the same car, at the same dealer, on the same day โ€” depending on each customer's knowledge of how car pricing works.

New car dealers expect most customers to negotiate price. Unfortunately, negotiating is not easy. Buying a new car is more like haggling for a donkey in Marrakech than buying a refrigerator at Sears.

Dealers are able to quickly spot customers who don't have the knowledge to negotiate well. Knowledge is key.

Let's take a look at how dealer pricing works.

Manufacturer's Suggested Retail Price
First, for new cars, automobile manufacturers decide the retail price that will be set on each model, each model variation ("trim"), and each option. Combined, these prices become the Manufacturer's Suggested Retail Price (MSRP). These prices can change from year to year for the same models, or can even change one or more times during a model year.

MSRP becomes the "sticker price" โ€” the price shown on the vehicle's attached window sticker. There will also be additional charges for transport and preparation ("destination charge"), and distributor/dealer installed options. These charges are not technically part of the MSRP, but are part of w...

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